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Trending Articles

	Digital Applique In the world of spiritwear, new, unique and different make all the difference in the world, yet working within the parameters of a school’s colors and mascot only leaves so much room for creativity. After all, how many different ways can you apply a three-color cougar paw to apparel???? Hmmmm…. ... By Jimmy Lamb, Written Friday, September 2, 2016
	Guaranteed Profits for Screen Printing or Embroidery - Part 3 <Back to Part 2 Time is Money Now that you have created your estimate for the amount of money your shop needs to generate annually, you also need to estimate the number of hours of production you will use as well. Just because you are open eight hours a day does not mean that production is... By Scott M Ritter, Written Wednesday, September 7, 2016
	Sublimation - The Short Run / On Demand Solution Have you ever had a customer spend an hour (or more) of your time placing a highly-detailed custom order only to announce that it needs to be filled by lunch time? It’s tough enough getting people to spend money in today’s challenging financial climate, but then to have them place a set of... By Jimmy Lamb, Written Tuesday, February 2, 2016
	When Death Do Us Part - Sublimated Memorial Products Losing a loved one is one of life’s most trying experiences; because the reality is that they aren’t coming back leaving you with nothing more than your memories. But it’s these same memories that can provide an emotional lifeline for someone struggling to come to terms with their grief while... By Jimmy Lamb, Written Friday, September 2, 2016
	Distress to Impress - By Eric Jenson In a world of creative ideas and revolving trends, new ideas are becoming an interesting topic. Some schools and companies have simplified their designs and follow the rinse and repeat rule. Others are continually trying to revamp their brand or enhance their logo or mascot. ... By Clay Barbera, Written Tuesday, August 9, 2016
	Attracting the Right Customer For Success Success begins with being customer-centric and attracting the right customers. When we attract the right customers we not only love doing business with them because we have common values with them, but we also open ourselves up to a lot more business as those customers will be your best salespeople... By Aaron Montgomery, Written Monday, March 30, 2020
	Website Growth and Online Design Small or large, imprint companies today must have a good online presence. With a universal source for all information, questions, and solutions, the internet has become a singular location for all our, and importantly our customers’, inquiries. There is simply no better way to present products,... By Clay Barbera, Written Friday, December 8, 2017
	Don’t Mess with The Mouse There are a few underlying ‘laws’ in our industry that newcomers should be made aware of. Copyrights, Registered Copyrights, and Trademarks are to be honored. Understand that people have poured their blood sweat and tears into a unique brand. They may have invested decades and worked very hard to... By Clay Barbera, Written Saturday, November 2, 2019

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