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Blogs

Jennie Fur's picture

Three Quick Tips for Surviving Holiday Sales

The holidays are coming up faster than a greyhound on a wooden rabbit and if you aren't watchful, profits could sneak by you like the neighborhood tomcat during your afternoon nap. So how are you going to make the most of the shopping season? I've got three quick tips that you need to consider:

RhinoTech's picture

Remarkable Stencil-Making System

Making a stencil is a big deal. The latest method takes these steps out of the mix: a film positive, emulsion, capillary film, exposure or drying time. Yes, you read this correctly.

Kristine Shreve's picture

Making Your Embroidery Better

Because of my position at EnMart,  I get asked questions about how to improve an embroidery job or how to embroider a certain type of garment almost every day.    While the Internet is a great tool, and a great place to learn,  there can be as much misinformation as there can good information.   With that in mind,  I thought it might be a good idea to talk about a few ways to improve your embro

Jennie Fur's picture

Help Customers Sniff You Out

Did you get into this business because you love searching for customers, cold-calling, and facing rejection? I didn’t think so, yet so many garment decorating companies chase customers away from their business as if they were obnoxious squirrels, only to go searching for new clients – which is like digging up last year’s bones.

Kristine Shreve's picture

Remember the Social in Social Media

I write and talk a lot about social media and one of the things I hear frequently is the comment "I tried social media and didn't get anywhere with it.   I don't think Facebook/Twitter/Instagram/Pinterest (insert name of favorite social media site here) works for businesses".   Ineveitably,  when I take a look at the profile of the business in question,  what I find is a profile that focuses so

dianeshaw's picture

Understanding Heat Transfers, con't

 Screen printed transfers will look and feel the most like direct screen printing.  Often even direct screen printers cannot tell the difference.  This is because screen printed transfers are printed with a special blend of plastisol ink, similar to ink a direct screen printer would use.  A vast majority of our customers prefer our professionally printed transfers over direct screen printing fo

dianeshaw's picture

Understanding Heat Transfers

Just as the word transfer is used many ways in the English language, there are many types of transfer technolgies available to decorate garments and textiles.  The common factor making the different technologies all transfers is they are all applied with the same type of heat machine.  Screen printed transfers - generally are hot or cold peel -  and can be printed in regular transfer plastisol

Kristine Shreve's picture

How to Get the Most Out of Trade Show Attendance

Since this magazine was created by the company that puts on one of the great series of trade shows in the industry,  the Decorated Aparel Expos or DAX Shows,  the topic of trade show attendance seemed appropriate for this blog.   While those of us who work for EnMart primarily attend trade shows as vendors these days,   we also know how valuable attending a trade show can be for those who own a

Jennie Fur's picture

Don't Growl, Don't Snap - Bite When the Time is Right.

After much discussion, the staff at Decorated Apparel Magazine decided to allow our morale officer - Jennie Fur (our Scottish Terrier) - her own blog space on the site. It didn't seem quite right at first, but with the number of dogs, cats, horses and even mice who have their own blogs on the internet, who were we to discriminate?

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