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Learn 5 Surefire Selling Points DTG Printing Will Help Your Business Grow
A lot of people prefer DTG printing to traditional techniques like silk screening. Largely, it's gained momentum because it's a sustainable low-cost model. In addition, it doesn't require substantial capital to launch a micro-factory. Another benefit is that modern DTG printers produce detailed images on substrates.
Improving art of shading
DTG printing allows the designer to transfer intricate artwork to substrates without creative limitation. Some artwork requires intricate touches such as shading to make the piece complete. Moreover, it features a broad spectrum of colors to help the designer achieve an exact match to shades and tones.
Achieving the perfect print
The arrival of DTG printer technology has addressed a long-entrenched problem, fading. Having minor imperfections such as fading or cracking ruin a perfectly unique design can become an expensive problem. It certainly lowers the value of the merchandise and tarnishes brand reputation. No consumer really wants printed apparel that'll easily become worn and faded. With DTG printing, pretreating materials can make prints more vibrant and last longer. Moreover, the specialized inks bond with fibers so seamlessly, it doesn't require any extra layers to keep the image intact. Sometimes adding extra panels and layers to fabric cause superficial cracks that make garment appear faulty. Even after multiple washes, digitally printed images tend to have long-lasting resistance against color fading, cracking, etc.
Forever soft fibers
Nobody likes irritating fabric touching the skin. Sometimes it causes severe skin reaction because of certain substances used during production. DTG printer inks adhere to fibers evenly, thereby eliminating the need for any additives. Clothing fibers and texture tend to have an overall softer feel when it touches the skin. What's more, this quality doesn't fade over time.
No limit customizing
Have a favorite image that'd make an awesome custom t-shirt design? Reproducing an identical match is possible with modern DTG printer technology. It's a method that allows limitless creativity to customize any color clothing or material. It lets the decorator preserve and replicates even the most intricate detail of images. A growing trend is gifting friends or loved ones personalized merchandise developed digitally with DTG printer technology.
With businesses striving for cleaner production channels to mitigate the risk of environmental degradation, DTG printing achieves this purpose effortlessly. Water-based inks do not contain any harsh chemicals that can impact the environment negatively. Water pollution remains a growing environmental concern globally. Traditional textile printing and dyeing processes do nothing to help with this already escalating problem. The yearly contribution made by textile factories is cause for concern. DTG printing green solution has started an upward trend to lessen the overall impact on the ecosystem.
In business, it's necessary to emphasize features that make a particular product or brand unique. It's no different for DTG printing, which has a myriad of selling points that consumers love. However, not being direct enough or honest can kill sales in an industry this competitive. It's no wonder entrepreneurs that know how to sell features are doing particularly well in garment decoration today. There's no losing with DTG printing, especially when the operator uses every experience to improve skills and adopt new ones.
*All ideas expressed in this post are the exclusively those of the author, and do not necessarily represent the policies or opinions of Decorated Apparel Magazine. The author represents that he or she is exclusively responsible for the content contained, and that he or she is the owner of any intellectual property used or expressed, and has the right to publish any statements or images contained herein. All content is offered 'as-is' and Decorated Apparel Magazine does not endorse or guarantee the accuracy of any statements contained in this or any other post. Your use of any advice or statements of fact or opinion offered are completely at your own risk.